them visual identities that work.
Is your brand working as hard as you are?
We think that the best design solutions are the ones which grow with your business.
In other words: Anyone can upload a blog template or come up with a logo that works on a business card. But building a great brand depends on creating compelling, consistent visuals that work across all kinds of media - including the ones you haven't thought of yet.
Whether you need your very first brand identity, a second-generation website that reflects recent growth, or a whole new suite of communications materials, we're here to help.
What we actually do...
Take a look below to see how we help our clients – usually SMEs – to grow by designing communications that deliver an ROI.
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Poly Services Group
A branding project for a recruting firm in Toronto, includes logo, stationary, website, presenation, and sales collatearal.
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Qwalify
Brand development for an HR technology company. Work includes, logo design, print collateral, web, promotional video design, and more.
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I Think Security
A branding project for a recruting firm in Toronto, includes logo, stationary, website, presenation, and sales collatearal.
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TNG
Brand development for an HR technology company. Work includes, logo design, print collateral, web, promotional video design, and more.
We design for growth.
Our specialty is partnering with our clients to create communications materials that live where ‘creative’ meets ‘business challenges’. Think of us as an on-call design resource: We can handle day-to-day design requirements, or assemble marketing strategists and content developers for larger projects.
What we do:
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Brand
identity
creation -
Website
design and
development -
Branded
presentation
design -
Sales
materials and
collateral
Our team:
We’re a small core team which can expand or contract according to the needs of our clients. We can work on-site as part of your internal team, or you can outsource your design requirements to us.
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Nina Obrecht
\ CreativeDesigner, painter and awfully good cook, Nina founded Backslash Studio in 2010, but she's been developing brand identities and innovative marketing materials for more than 10 years. Clients have included everyone from McDonalds and Diageo to startups and medium sizes businesses.
She built her first website in 1999, and has been updating her skillset ever since.
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Vladimir Nikolaev
\ DeveloperVladimir (Vova) hales from Moscow and delivers top quality code. He is an expert in responsive web development and has been an integral part of the Backslash team since 2012.
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Sarah Welstead
\ WriterOur marketing strategist and content developer, Sarah comes on board for larger scale projects. According to her “Marketing is just communication skills with a better wardrobe.” and we think she’s right.
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Oleks Kovalov
\ DeveloperOleks has over 10 years of experience working on complex web applications being involved in all phases of SDLC, and has worked globally. He has an Bachelors Degree and Master Degree in Computer Science.
Talk to us
Brand identity design
We like to make identities bright, catchy, and unforgettable. Our standard package includes a logo and 3 pieces of stationery (business cards, letterhead, etc.). But we can also provide you with a full brand strategy, content development, sales collateral and other materials.
Start planning your logo design with this free, no obligation, questionnaire!
Responsive website design and development
We offer a wide range of solutions to suit your needs, including application design. Choose from a cool HTML5 site, WordPress, or a fully customized CMS. All of our websites are custom coded and adapted for smartphones and tablets.
Start planning your logo design with this free, no obligation, questionnaire!
Presentation design
Great content + great design is what converts readers and listeners to fans and clients. We can help you put together showstopping RFPs, Keynote or PowerPoint presentations and other materials designed to help you make a great impression.
Sales materials and collateral
No matter what business you’re in, it takes 4-7 touchpoints to make a sale. We can help you deliver some of those touchpoints – and make them memorable. From folders and infosheets to promo items and booklets, we can help you go beyond the branded ballpoint pen.